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Lesson 8:
Chapter 8: Promoting Your Program
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The Opportunity Social Media Allows Your Program Are Limitless Since 2011, the greatest sports provider on earth, ESPN, has averaged a loss of two million subscribers per year. Yes, 2,000,000 people a year are saying “no” to ESPN, the traditional sports provider, and going elsewhere for their sports consumption. In a similar context, multiple studies confirm that nearly 90% of teenagers (high s...
