Jess Loepp - UTSA - Defense

Great programs aren’t built on schemes alone, they’re built on culture, consistency, and clear communication. In this inspiring session, Coach Jess Lepp shares how championship programs develop winning cultures that players and coaches fully buy into.

Drawing from his years of experience at both the high school and college level in Texas, Coach Lepp breaks down the “Triangle of Toughness” and the cultural pillars that drive accountability, unity, and effort on and off the field.

What you’ll learn in this course:

• How to establish and reinforce core culture pillars that players will embrace.

• Why consistent language across the staff is critical for buy-in and execution.

• Coaching advice for young coaches on aligning with the head coach’s vision.

• How to build strong relationships with players while reinforcing program standards.

• Practical strategies for creating a culture that emphasizes perfect effort, toughness, and selflessness.

Whether you’re a head coach setting the vision or an assistant learning to lead within a system, this course provides invaluable lessons on program-building that last beyond a single season.

Book this course today and gain proven strategies to strengthen your culture, unify your staff, and motivate your players to give their very best — every practice, every game, every day.