Creating and Sustaining a Program of Excellence

by JT Ayers
Creating and Sustaining a Program of Excellence


In this extensive presentation, Coach Ayers will walk you through what it looks like to build a long-lasting, effective, and sustaining program of Excellence. After this course, your program will not only look like a Division 1 College Program but perform like one too. 

Build a Community

Utilize the tools to Market and Brand Your Program

Learn the ins and outs of Communication

Create Leaders that last

Learn how to Motivate in the right way

Create a Mission, Value System, and a Fan Base that will lead to lasting success! 

Become the Head of one of the most exciting programs in your area by following these lessons, examples, and advice from Coach JT Ayers. 


The Coach


JT Ayers

Legacy of Speed


JT Ayers:

Coach JT Ayers is a three-time Orange County Track Coach of the Year (2013, 2016, 2019) and has been coaching Track and Field for 14 years. Coach Ayers led his team at Orange Lutheran High School to its first CIF Division 3 Championship in 2013. After that, he took over at his Alma Mater, Trabuco Hills High School, as Head Coach of the boy's team in 2014. Since then, his athletes have broken 35 grade level and 8 school records, 3 All-Time Orange County Records, and the team has been ranked #1 in Orange County 4 different years (2015, 2016, 2018, 2020).

In 2019 the Boys 4x100 team placed 4th at the CA State Finals and ran the 2nd fastest 4x100 mark in Orange County History (the fastest was run by Trabuco the previous year). The Boys 4x400 team also placed 4th at the CA State Finals, running a new school record and 7th fastest 4x400 mark in OC History. This past season, even cut short, the Boys team were crowned 2020 CA State Dual Meet Virtual Champions in a tournament hosted by Milesplit CA.

Coach Ayers received his B.A in History from Cal Poly San Luis Obispo, and his Teaching Credential and Masters in Coaching and Athletic Administration from Concordia University, Irvine. He is currently the Executive Director of CoachAyers.com, has published work in SimpliFaster.com, and teaches full time at Trabuco Hills High School.

Follow Coach Ayers on Twitter @CoachJTAyers

Ratings and Reviews (2)

Donald Quarles

Very insightful and helpful. Coach Ayers shared great resources and helped with giving me a better guide and vision.

Jun 3, 22 11:43 PM

Johnie Michael

Really enjoyed Coach Ayers and his detailed approach to excellence. Very impressive work!

Sep 28, 22 08:43 AM

This Course Includes

24 hours on-demand video
Streaming from mobile and TV
Lifetime access
Certificate of completion
100% money back guarantee

Course Info

Rating: (2)
Caterory: Track and Field/Coaching Track & Field
Bookings: 463
Videos: 34