Culture of Racing and Winning

by JT Ayers
Culture of Racing and Winning


"Culture of Racing and Winning" is a comprehensive video series designed for track and field coaches at all levels. This series delves deep into the art and science of coaching, offering a blend of practical strategies, psychological insights, and inspirational guidance. Each section focuses on a key aspect of coaching, from establishing a winning culture to developing resilience and grit in athletes. The series is enriched with a plethora of resources, academic articles, and real-life case studies, making it an indispensable tool for anyone looking to elevate their coaching skills in track and field.

This series is FREE and is more than just a coaching guide; it's a journey into the heart of what makes a great track and field team and culture. With its blend of practical advice, psychological insights, and rich resources, this series is set to transform the way you coach and help you unlock the full potential of your athletes.


The Coach


JT Ayers

Legacy of Speed


Coach JT Ayers is a 3 time Orange County Track Coach of the Year (2013, 2016, 2020) and is entering his 18th year of coaching Track and Field. Coach Ayers led his team at Orange Lutheran High School to its first CIF Division 3 Championship in 2013. After that, he took over at his Alma Mater, Trabuco Hills High School, as Head Coach of the boy's team in 2014. Since then, his athletes have broken 36 grade level and 11 school records, 3 All-Time Orange County Records, and the team has been ranked #1 in Orange County 5 different years (2015, 2016, 2018, 2020, 2021, 2023).

In 2019 the Boys 4x100 team placed 4th at the CA State Finals and ran the 2nd fastest 4x100 mark in Orange County History (the fastest was run by Trabuco the previous year). The Boys 4x400 team also placed 4th at the CA State Finals, running a new school record and 7th fastest 4x400 mark in OC History. In 2020, with the season cut short, the Boys team was crowned 2020 CA State Dual Meet Virtual Champions in a tournament hosted by Milesplit CA.

For the past two seasons, Coach Ayers has taken over the Girls Sprints, Relays, and Hurdling groups. This past season, Halle Sutherland broke the school record in the 100m and the girls broke 3 school records in the relays. The Girls and Boys 4x100s recorded were some of the best performances in OC History and were state finalists.

Coach Ayers received his B.A. in History from Cal Poly San Luis Obispo, and his Teaching Credential and Masters in Coaching and Athletic Administration from Concordia University, Irvine. He is currently running a speed developed business Coach Ayers Performance LLC for Youth and High School Athletes, has published work in SimpliFaster.com and Coachtube, and teaches full time at Trabuco Hills High School.  He has been married to his best friend, Jessica, for 18 years and has 4 very active children.

You can follow him and the team on Twitter @CoachJTAyers

Ratings and Reviews (1)

Kattiana EalyPulido

Great coach

Jan 8, 24 09:35 PM

This Course Includes

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Course Info

Rating: (1)
Caterory: Track and Field/Coaching Track & Field
Bookings: 41